Privacy Policy — How 44cd Handles Your Personal Data

Introduction

This Privacy Policy describes how 44cd ("we", "us", "our") collects, processes, stores, and protects personal information provided by users ("you", "your") of the 44cd online casino and sports betting platform, accessible at https://44cd.io. It applies to all products and services offered through the platform, including sports betting markets, live casino games, slot games, fishing arcade games, and all associated account management and payment features.

By registering an account on 44cd or otherwise using the platform, you acknowledge that you have read and understood this Privacy Policy and consent to the processing of your personal data as described herein. If you do not agree with any aspect of this policy, you should not use the 44cd platform.

This policy should be read alongside our Terms & Conditions and our Responsible Gaming policy, both of which form part of your overall agreement with 44cd.

Data We Collect

44cd collects personal information through several channels: directly from you when you register or use the platform, automatically through your device and browser as you interact with the site, and from third-party sources such as payment processors and identity verification services where applicable.

The categories of personal data we may collect include:

44cd does not intentionally collect sensitive personal data such as racial or ethnic origin, political opinions, religious beliefs, biometric data, or health data. If you voluntarily disclose any such information through a support communication, we will handle it with the utmost discretion and will not use it for any purpose other than addressing your specific query.

How We Use Your Data

44cd uses your personal data for the following purposes:

• Account creation and management: To register your account, verify your identity, maintain your account settings, and communicate essential account information to you.
• Payment processing: To process deposits and withdrawals through bKash, Nagad, Rocket, Upay, and supported banking partners, and to maintain accurate financial records of all transactions.
• Platform operation: To deliver the betting, gaming, and casino services you have requested, including live cricket markets, live casino tables, slot games, and fishing games.
• Customer support: To respond to your queries, resolve disputes, and provide technical assistance through our support channels.
• Fraud prevention and security: To detect, investigate, and prevent fraudulent activity, money laundering, and other misuse of the platform, including the identification of duplicate accounts and bonus abuse.
• Responsible gaming compliance: To monitor account activity for signs of problem gambling and to enforce self-exclusion, deposit limit, and time-out requests made by account holders.
• Legal compliance: To fulfil our obligations under applicable laws, including record-keeping requirements, anti-money laundering obligations, and responses to lawful requests from competent authorities.
• Platform improvement: To analyse aggregated, anonymised usage data in order to improve the performance, design, and content of the 44cd platform.
• Marketing communications: To send you promotional offers, bonus notifications, and platform updates where you have not opted out of such communications. You may opt out of marketing emails at any time by contacting [email protected].

Legal Basis for Processing

44cd processes your personal data on one or more of the following legal bases, depending on the specific purpose of the processing activity:

• Contractual necessity: Processing your registration information, account data, and payment data is necessary to perform the contract we have with you as a 44cd account holder.
• Legal obligation: Certain data processing activities — particularly identity verification, transaction record-keeping, and responses to lawful authority requests — are required by applicable law.
• Legitimate interests: We process technical data and account activity data to protect the security and integrity of the platform, detect fraud, and improve our services. These interests do not override your fundamental privacy rights.
• Consent: Where we rely on your consent as the legal basis for processing (for example, for certain marketing communications), you have the right to withdraw that consent at any time without affecting the lawfulness of prior processing.

Sharing Your Data

44cd does not sell, rent, or trade personal data. We share your information only in the limited circumstances set out below, and only to the extent necessary for the specific purpose described:

• Payment processors: We share your payment account identifiers and transaction details with bKash, Nagad, Rocket, Upay, and bank partners (Dutch-Bangla Bank, City Bank, BRAC Bank, Islami Bank, Sonali Bank) solely to execute deposit and withdrawal instructions you have authorised.
• Identity verification services: During the account verification process, we may share your submitted identity documents with a third-party verification provider. These providers are contractually bound to process your data securely and exclusively for the verification purpose.
• Game providers: To deliver game content, technical data (such as session tokens and device identifiers) may be shared with licensed game providers including Evolution Gaming, Pragmatic Play, Spribe, Ezugi, NetEnt, and Microgaming. These providers do not receive your financial or identity data.
• Legal and regulatory authorities: We may disclose your personal data to law enforcement agencies, courts, or regulatory bodies where we are legally required to do so or where we reasonably believe disclosure is necessary to protect the rights, property, or safety of 44cd, its users, or the public.
• Platform service providers: We use third-party providers for hosting, cybersecurity, analytics, and customer support tooling. These providers act as data processors on our instructions and are prohibited from using your data for their own purposes.

Cookies & Tracking Technologies

44cd uses cookies and similar tracking technologies to operate core platform functionality, understand how users interact with the site, and improve the overall experience. A cookie is a small text file placed on your device by your browser when you visit a website.

The types of cookies used on 44cd include:

• Strictly necessary cookies: These are essential to the operation of the platform. They enable you to navigate the site, maintain your logged-in session, and use core features such as the bet slip and account dashboard. These cookies cannot be disabled without breaking core functionality.
• Functional cookies: These remember your preferences — such as your preferred language settings and display options — so that you do not need to re-enter them on each visit.
• Analytics cookies: We use anonymised analytics data to understand which pages and features are most used, how users navigate through the platform, and where technical issues occur. This data is aggregated and does not identify individual users.
• Security cookies: These assist in fraud detection by identifying unusual patterns of activity, such as a login attempt from a device or IP address not previously associated with your account.

You can manage cookie preferences through your browser settings. Please note that disabling certain categories of cookies may affect the performance or availability of some 44cd platform features. 44cd does not use third-party advertising cookies or cross-site tracking technologies for behavioural advertising purposes.

Data Retention

44cd retains personal data for as long as is necessary to fulfil the purpose for which it was collected, subject to any longer retention period required by law. The following general retention periods apply:

• Active account data: Retained for the duration of your account and for a period of five (5) years following account closure, to support dispute resolution, legal claims, and financial record-keeping obligations.
• Transaction records: Financial transaction records, including deposit and withdrawal history, are retained for a minimum of five (5) years from the date of each transaction to comply with applicable financial record-keeping requirements.
• Identity verification documents: Copies of identity documents submitted during the verification process are retained for the duration of your account plus five (5) years, after which they are securely deleted.
• Support communications: Customer support correspondence is retained for two (2) years from the date of the last communication in each thread.
• Technical and log data: Server logs and security-related technical data are retained for up to twelve (12) months and then deleted or anonymised.
• Self-excluded accounts: Where a user has self-excluded from 44cd, a minimal record of the self-exclusion is retained for the duration of the exclusion period to prevent inadvertent re-registration. Supporting account data is handled per the standard account closure retention schedule.

When personal data is no longer required and no legal obligation compels its continued retention, 44cd will securely delete or irreversibly anonymise it in accordance with our internal data disposal procedures.

Data Security

44cd implements a range of technical and organisational security measures designed to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. These measures include:

• SSL/TLS encryption for all data transmitted between your device and the 44cd platform.
• Encryption of sensitive stored data, including financial account identifiers and identity document data, using industry-standard encryption protocols.
• Role-based access controls that restrict employee access to personal data strictly to those who require it to perform their job function.
• Regular internal security reviews and vulnerability assessments of the platform infrastructure.
• Mandatory security training for all 44cd staff who handle personal data.
• Incident response procedures designed to detect, contain, and report data security incidents promptly.

While 44cd takes data security seriously and maintains robust safeguards, no online platform can guarantee absolute security. You are responsible for maintaining the security of your own device and login credentials. If you suspect your account has been compromised, contact us immediately at [email protected].

Your Rights

As a 44cd account holder, you hold the following rights in respect of your personal data. To exercise any of these rights, please contact the 44cd support team at [email protected] with the subject line "Data Rights Request" and include your registered username. We will respond within a reasonable timeframe and in any event within 30 days of receiving a valid request.

• Right of access: You have the right to request a copy of the personal data 44cd holds about you, along with information about how it is used and with whom it is shared.
• Right to rectification: You have the right to request that inaccurate or incomplete personal data we hold about you be corrected without undue delay.
• Right to erasure: In certain circumstances, you have the right to request that we delete your personal data. This right is subject to limitations where retention is required by law or to protect legitimate interests, including the resolution of outstanding disputes.
• Right to restrict processing: You have the right to request that we restrict our processing of your personal data in certain circumstances, for example while a rectification request is being assessed.
• Right to data portability: Where processing is based on your consent or on contractual necessity and is carried out by automated means, you have the right to receive your personal data in a structured, commonly used format.
• Right to object: You have the right to object to processing of your personal data where that processing is based on our legitimate interests, including profiling for responsible gaming monitoring purposes.
• Right to withdraw consent: Where we rely on consent as the legal basis for processing, you may withdraw that consent at any time. Withdrawal does not affect the lawfulness of any processing carried out prior to withdrawal.

Children & Minors

The 44cd platform is strictly intended for adults aged 21 and above. 44cd does not knowingly collect personal data from individuals under the age of 21. If we become aware that an account has been registered by or on behalf of a person under 21, we will immediately suspend that account, delete the associated personal data to the extent permitted by law, and if applicable, return any deposited funds to the originating payment account.

If you believe that a minor has registered an account on 44cd, please contact us immediately at [email protected] so that we can investigate and take appropriate action as a matter of priority.

Changes to This Privacy Policy

44cd reserves the right to update or revise this Privacy Policy at any time. When material changes are made, we will publish the revised version at https://44cd.io/privacy-policy and update the "Last Updated" date at the top of this document. Where the changes are significant, we will endeavour to notify active account holders directly via their registered contact details.

Your continued use of the 44cd platform following the publication of a revised Privacy Policy constitutes your acknowledgement of the updated terms. We encourage you to review this page periodically to stay informed about how we handle your personal data.

Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy or to the way 44cd processes your personal data, please contact our support team. All privacy-related correspondence should be submitted in English and directed to:

Email: [email protected]

Please use the subject line "Privacy Enquiry" for general questions about this policy, or "Data Rights Request" for formal requests to exercise any of the rights described in Section 9. We aim to acknowledge all privacy-related correspondence within two (2) business days and to provide a substantive response within thirty (30) days of receipt of a verified request.